As a member of the Nike Golf Innovation Summit design team, we developed artwork for the entire event and part of the takeaway for attendees.

Conceptually we highlighted the process the product designers used, focusing on sketchbooks, CAD drawings, and lab and desk environments to help tell their unique stories. We developed a custom photo gallery that supported the event.

We furthered their stories in a custom event notebook that featured each of the product lines: Balls, Clubs, Apparel and Footwear.

Credits
Creative Direction: Nike Golf Team
Art Direction, Photography: Stephanie Dooley